Insights2023-07-03T20:33:41+10:00
506, 2024

200 YEARS OF ADVERTISING TRANSFORMED BY AI INNOVATION

Innovation|

2️⃣0️⃣0️⃣ 𝐘𝐞𝐚𝐫𝐬 𝐨𝐟 𝐀𝐝𝐯𝐞𝐫𝐭𝐢𝐬𝐢𝐧𝐠, 𝐓𝐫𝐚𝐧𝐬𝐟𝐨𝐫𝐦𝐞𝐝 𝐛𝐲 𝐀𝐈 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 Despite advancements in digitisation over the past 200 years, the advertising approach has remained remarkably consistent: 1. Understand your product [...]

307, 2023

BOARD AI POLICY 2

Governance|

Further to last month's post on Board's requiring an AI Policy, this month's #CompanyDirector magazine states: "Your organisation will need an effective governance framework for AI. Management, leadership and basic [...]

2606, 2023

BOARD AI POLICY 1

Governance|

Of course, AI is a big theme in this month's Company Director magazine, and 10 reasons why it is timely for a Board Policy on AI: "...companies are [...]

2606, 2023

VALUES VS CULTURE

Culture|

By David Ward I once walked into the reception of a large technology company in Sydney to meet its CEO. The receptionist was busy on the phone so [...]

2702, 2023

BACKUPS SANDISK PRO-G40 SSD

Systems|

Having proactive data backup procedures in place can add additional security for your business and allow you to handle any unforeseen data loss situations, keeping your productivity and brand [...]

2402, 2023

10 REASONS YOU SHOULD LISTEN TO INTROVERTS

Culture|

Introversion (popularised by Carl Jung the Swiss psychiatrist and researcher) is a preference type for introspection, thoughtfulness and ordering information before speaking.  Their energy comes from within based [...]

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